Survey For Potential Target Audience

I created a survey with SurveyMonkey, I asked specified question related to my target audience and production I am going to be making. This is to figure out what type of people are going to read my magazine, which I will create. 

Question 1 asked about gender in which 23 people answered. I started off with a simplistic question to get a general idea of who was answering my survey as it was done anonymously. Looking below at the graph, the found around 78% of the people answering were female, therefore helped me decided whether I should create a gender based magazine however I need to remember the results for each gender weren't equal and fair. 

Question 2 asked about what is the biggest music preference. This is so I could find which genre is most popular, which resulting into being pop. Since hip hop, R&B, Jazz and Techno were not selected, this resulted into immediately ruling these genres out to make into my own production. They would have not sold well, or being popular either. Due to pop being the most popular in this question, as well as being very well known around people my age, I selected to build my magazine around this as I think this is what my target audience are looking for the most.

Question 3 asked how often does each individual read a magazine, this is so I can find a rough idea of how often I wish to release a magazine, as once a month could possibly be too much. However, once a month is most selected however, I think this is too long between releases and I think my target audience's interests could change in this time, and no long want to read my production. This why I have chose to release a weekly issue.

Question 4 asked what features does each individual like to see within a magazine, this is so I understand what my target audience could be looking for and what will attract them to magazine the most. This will also help me decide what the front cover will include in the means of cover lines and headlines also. The most popular result has been interviews in which I will be creating a double page spread anyway, and will include this. Posters are being the runner up of the question, so I will try and incorporate these into my production.

Question 5 asked if my potential target audience would like to see any freebies in the magazine, the most popular answer is yes. I asked this because this could possibly attract a wider audience if I had something to offer for them reading my production. This has helped me decide I will include some freebies in my production, depending what they are.

In relation to my previous question, I asked what freebies would like to be seen if I included them in my production. The most popular answer I received was shirts, however, in my research I have discovered merchandise can be expensive, and this could result into my production being costly to provide these shirts. I will rethink what I could include in my production.

I asked whether my potential target audience prefer hard copies or devices when reading magazines, the most common option is hard copies of magazine, however some replied devices.